This is the moment Miss Bumbum winner Kerolay Chaves turns her body into what is believed to be the world’s first living World Cup sticker album after covering herself in football stickers.
Kerolay Chaves, 25, from the Brazilian state of Minas Gerais, spent seven hours applying football stickers across her body as part of an unusual campaign to become the World Cup Muse.
The video shows Kerolay displaying her curvy figure, fully covered in footballer stickers, with Vinícius Júnior over her intimate parts and Ronaldo, Messi and Raphinha among the players chosen to cover her breasts.
The model said she deliberately rejected a traditional approach for the competition and instead aimed to create something entirely original.
“I didn’t want to wear a jersey or pose with a football. I wanted to create something nobody had ever done before,” Kerolay said.
Organisers of the Miss Bumbum competition had challenged contestants to present their candidacy for the World Cup Muse title, prompting Kerolay to develop her concept.
The influencer carefully selected each sticker used in the project, choosing players from different generations of World Cup history.
According to Kerolay, every sticker was placed with intention, with specific footballers assigned to different parts of her body.
She said the aim was to build a human version of a collectible World Cup album, with each section representing a different era of the tournament.
Kerolay said the selection process was one of the most difficult parts of the project, as she wanted to include a wide range of players while avoiding overcrowding the design.
She said: “I wanted to carefully choose exactly which players would appear and which stickers truly mattered to me. There were national teams I absolutely wanted to include and players who simply had to be there.”
The transformation took around seven hours to complete and resulted in a full-body display of World Cup-themed stickers covering much of her skin.
Kerolay said the project became a creative statement rather than just a photoshoot for the competition.
She added that the idea had started as a way to stand out among contestants but evolved into a personal tribute to football.
“If the goal was to draw attention to my candidacy, I think it worked,” she said.
Kerolay added that football had always been a major passion in her life and that the project allowed her to express that in a different way.
She said she now waits to see who will challenge her for the World Cup Muse title following the unusual presentation.
Previously, Kerolay revealed that protein shakes are the secret behind maintaining her famous curves.
The Brazilian influencer said that one of her diet habits involves drinking shakes made with crickets and she adopted the unusual routine after deciding she did not want to undergo cosmetic body procedures.
Kerolay said: “I wanted to take care of my body in a more natural way, so I began researching different protein sources.
“That’s when I came across content about insect-based nutrition and decided to understand it better before trying it.”
(Marija Stojkoska/Newsflash)
NewsX-DressCups-01.jpg Copyright: @kerolay_chaves, CO Press/Newsflash/NX
Description: Miss Bumbum 2025 appears with her body covered in World Cup stickers, undated. Kerolay Chaves, 25, has transformed her body into what is believed to be the world’s first living World Cup sticker album after spending seven hours applying football stickers to her skin as part of her campaign to become the competition’s World Cup Muse. Note: Licenced photo. (@kerolay_chaves, CO Press/Newsflash/NX)
NewsX-DressCups-02.jpg Copyright: @kerolay_chaves, CO Press/Newsflash/NX
Description: Miss Bumbum 2025 appears with her body covered in World Cup stickers, undated. Kerolay Chaves, 25, has transformed her body into what is believed to be the world’s first living World Cup sticker album after spending seven hours applying football stickers to her skin as part of her campaign to become the competition’s World Cup Muse. Note: Licenced photo. (@kerolay_chaves, CO Press/Newsflash/NX)
NewsX-DressCups-03.jpg Copyright: @kerolay_chaves, CO Press/Newsflash/NX
Description: Miss Bumbum 2025 appears with her body covered in World Cup stickers, undated. Kerolay Chaves, 25, has transformed her body into what is believed to be the world’s first living World Cup sticker album after spending seven hours applying football stickers to her skin as part of her campaign to become the competition’s World Cup Muse. Note: Licenced photo. (@kerolay_chaves, CO Press/Newsflash/NX)
NewsX-DressCups-04.jpg Copyright: @kerolay_chaves, CO Press/Newsflash/NX
Description: Miss Bumbum 2025 appears with her body covered in World Cup stickers, undated. Kerolay Chaves, 25, has transformed her body into what is believed to be the world’s first living World Cup sticker album after spending seven hours applying football stickers to her skin as part of her campaign to become the competition’s World Cup Muse. Note: Licenced photo. (@kerolay_chaves, CO Press/Newsflash/NX)
NewsX-DressCups-05.jpg Copyright: @kerolay_chaves, CO Press/Newsflash/NX
Description: Miss Bumbum 2025 appears with her body covered in World Cup stickers, undated. Kerolay Chaves, 25, has transformed her body into what is believed to be the world’s first living World Cup sticker album after spending seven hours applying football stickers to her skin as part of her campaign to become the competition’s World Cup Muse. Note: Licenced photo. (@kerolay_chaves, CO Press/Newsflash/NX)
NewsX-DressCups-06.jpg Copyright: @kerolay_chaves, CO Press/Newsflash/NX
Description: Miss Bumbum 2025 appears with her body covered in World Cup stickers, undated. Kerolay Chaves, 25, has transformed her body into what is believed to be the world’s first living World Cup sticker album after spending seven hours applying football stickers to her skin as part of her campaign to become the competition’s World Cup Muse. Note: Licenced photo. (@kerolay_chaves, CO Press/Newsflash/NX)
NewsX-DressCups-07.jpg Copyright: @kerolay_chaves, CO Press/Newsflash/NX
Description: Miss Bumbum 2025 appears with her body covered in World Cup stickers, undated. Kerolay Chaves, 25, has transformed her body into what is believed to be the world’s first living World Cup sticker album after spending seven hours applying football stickers to her skin as part of her campaign to become the competition’s World Cup Muse. Note: Licenced photo. (@kerolay_chaves, CO Press/Newsflash/NX)
NewsX-CricketShakes-01.jpg Copyright: @kerolay_chaves, CO Press/Newsflash/NX
Description: Archive Picture | Brazilian influencer Kerolay Chaves, 24, poses in undated photo. She says that cricket shakes are the secret behind her figure. Note: Permission obtained for photo. (@kerolay_chaves, CO Press/Newsflash/NX)
NewsX-BumMuse-06.jpg Copyright: @kerolaychavesreal/Newsflash
Description: Archive Picture | Kerolay Chaves, 24, poses in undated photo. She had to be hospitalized after a super glue incident. Note: Private photo taken from social media. (@kerolaychavesreal/Newsflash)
NewsX-BumMuse-07.jpg Copyright: @kerolaychavesreal/Newsflash
Description: Archive Picture | Kerolay Chaves, 24, poses in undated photo. She had to be hospitalized after a super glue incident. Note: Private photo taken from social media. (@kerolaychavesreal/Newsflash)
NewsX-BumMuse-08.jpg Copyright: @kerolay_chaves/Newsflash
Description: Archive Picture | Kerolay Chaves poses in undated photo. OnlyFans model spoke about judgment and self-esteem. Note: Private photo taken from social media. (@kerolay_chaves/Newsflash)
NewsX-BumMuse-09.jpg Copyright: @kerolay_chaves/Newsflash
Description: Archive Picture | Kerolay Chaves poses in undated photo. OnlyFans model spoke about judgment and self-esteem. Note: Private photo taken from social media. (@kerolay_chaves/Newsflash)
NewsX-BumMuse-10.jpg Copyright: @soy_kerolay/Newsflash
Description: Archive Picture | Kerolay Chaves poses in undated photo. The Kerolay Chaves dancing. OnlyFans model says World Cup decreased her income by at least 60 per cent.
Note: Private photo. (@soy_kerolay/Newsflash)
NewsX-BumMuse-12.jpg Copyright: @soy_kerolay/Newsflash
Description: Archive Picture | Kerolay Chaves poses in undated photo. The Kerolay Chaves dancing. OnlyFans model says World Cup decreased her income by at least 60 per cent.
Note: Private photo. (@soy_kerolay/Newsflash)
NewsX-BumMuse-13.jpg Copyright: @kerolay_chaves1/Newsflash
Description: Archive Picture | Kerolay Chaves dancing, undated. The Kerolay Chaves dancing. OnlyFans model says World Cup decreased her income by at least 60 per cent. Note: Picture is a screenshot from a video (@kerolay_chaves1/Newsflash)
NewsX-BumMuse-16.jpg Copyright: @soy_kerolay/Newsflash
Description: Archive Picture | Kerolay Chaves poses in undated photo. The Kerolay Chaves dancing. OnlyFans model says World Cup decreased her income by at least 60 per cent.
Note: Private photo. (@soy_kerolay/Newsflash)
NewsX-BumMuse-17.jpg Copyright: @soy_kerolay/Newsflash
Description: Archive Picture | Kerolay Chaves poses in undated photo. The Kerolay Chaves dancing. OnlyFans model says World Cup decreased her income by at least 60 per cent.
Note: Private photo. (@soy_kerolay/Newsflash)
NewsX-BumMuse-19.jpg Copyright: @soy_kerolay/Newsflash
Description: Archive Picture | Kerolay Chaves poses in undated photo. The Kerolay Chaves dancing. OnlyFans model says World Cup decreased her income by at least 60 per cent.
Note: Private photo. (@soy_kerolay/Newsflash)
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Byline Journalist: Marija Stojkoska
Byline Sub editor: Marija Stojkoska
Byline Spotter: Ivica Stojanovski
Byline Commisioning Editor: Angela Trajkovska
Byline Senior Writer: Marija Stojkoska
Byline Picture Editor: Joana Mihajlovska
Byline Video Editor: Aloysius Fernandes
Byline Copychecker: Angela Trajkovska
Byline Illustrator: Angela Trajkovska
Byline News Editor: Mike Leidig
Geography: Minas_gerais
Subject: Beauty, Fashion, Social media, Influencers, Sport, Football